The path, not a menu

One path. Not four packages.

Nobody sells the Build cold. You prove it cheap, scope it properly, build it for real, then keep it running. Each step earns the next — and you can stop at any of them.

  1. 01

    Go Live

    one-time setup, then monthly · month to month

    You don't own it yet

    An AI receptionist goes live on the phone number and website you already have. Jobber, GorillaDesk, whatever you run today — untouched. It answers, qualifies the lead, and books it, around the clock, from the first week.

    • A one-time setup fee, then a monthly plan. Month to month, thirty days' notice.
    • Phone, text and hosting costs run on your own accounts at cost — never marked up.
    • Cancel and you keep every lead, conversation and transcript.
  2. 02

    Blueprint

    credited in full toward the Build

    It's a document

    A paid audit of how your business actually runs. We map the workflow, find the highest-return automation, and put real ROI math on paper before anyone commits to a five-figure build.

    • This is what turns a Build into a scoped number instead of a guess.
    • We never quote a Build without one.
    • If you proceed, the full Blueprint fee comes off the Build price.
  3. 03

    Build

    scoped per module against the Blueprint

    You own it outright

    The flagship. A custom system built around how your business actually works, replacing the stack of subscriptions you're paying for now. This is the step where ownership stops being a slogan.

    • Code in your GitHub. Hosting in your accounts. In your name, from the first commit.
    • Runbook, credentials, and documentation handed over on day one — not at the end.
    • Built on ordinary tools, so any developer can take it over. No proprietary black box.
    • Fire us and it keeps running. That promise starts here — going live doesn’t include it.
  4. 04

    Retainer

    monthly · begins once you own a build

    Already yours

    Hosting, usage costs, monitoring, and ongoing changes as the business shifts. You already own the software going into this — the retainer buys the relationship, not access to your own system.

    • Your monthly from step one folds into this — it is never added on top.
    • Covers call minutes, chat volume, and hosting as pass-through, not markup.
    • Cancel it and the system keeps running. Nothing gets switched off.
    • Response times and escalation are written into an SLA.

The awkward questions

Why isn't there a $99/month plan?

Because that's a different product. Tools at that price are shared software you rent — good ones exist, and if that's what you need you should buy one. We build systems that end up in your name, and that has a floor.

Why aren't the numbers on this page?

Because a price without a scope is a guess, and guesses get revised upward. Every step has a set cost and you'll hear it on the first call — setup and the Blueprint are flat fees we'll quote you on the spot. What the Build costs depends on how much of your operation the system replaces, which is exactly what the Blueprint is for.

Why is the Build scoped rather than fixed up front?

Because quoting a custom system before understanding the workflow is guessing. The Build has a floor, and what sits above it depends on how many parts of your operation it replaces. The Blueprint exists specifically so the number you're given is the number you pay.

What if I only ever want the receptionist?

Then keep it. Plenty of businesses never need more than that, and it runs month to month for as long as it's earning its keep. We'd rather you stayed on something that works than be talked into a build you don't need.

Start at step one

A free 20-minute call. We work out whether this makes sense for you, and if it doesn't, we'll say so.

Book a Free CallSee it working first →