How a wildlife removal company turned website chat into 86 new customers — automatically, 24/7
Pro Trap Wildlife & Pest Management runs two divisions across Windsor–Essex, Ontario. Their website chat is now an AI intake agent that answers, qualifies, and writes real jobs straight into their scheduling systems — while they sleep.
of 355 new customers in a 60-day window arrived through Alex chat.
chat leads handled by AI in the same window.
nights, weekends, holidays.
The Problem
Customers with a raccoon in the attic don’t fill out forms
They call or chat — and if nobody answers, they call the next company on Google. Pro Trap ran two businesses on two systems: wildlife in Jobber, pest in GorillaDesk. Before the engagement:
- —Website visitors had no way to book; every inquiry meant a phone call during business hours
- —After-hours inquiries disappeared entirely
- —Quotes were lost to silence, not competitors — nobody followed up
- —Knowing “what’s happening today” meant logging into two systems
What We Built
An AI intake agent that answers, qualifies, and books. On its own.
Pro Trap owns all of it — the accounts, the data, the system. Nexarch builds and runs it.
24/7 chat on every page of the site
Answers service questions, quotes standard pricing, and handles anxious customers at 2am — the hours when a raccoon in the attic actually gets noticed.
Books directly into the client's real systems
Wildlife jobs land in Jobber, pest jobs in GorillaDesk, with duplicate-customer protection. No middleman inbox, no re-typing — the job is already in the system before anyone opens a laptop.
Captures the ones who don't book
Name and phone collected early, so a dropped chat is still a lead, sitting in the dashboard with the full transcript instead of vanishing.
Operator dashboard + mobile app
The whole team sees every conversation, replies in one tap, and tracks leads, bookings, and conversion in one place. Two divisions, one screen.
Weekly report, written automatically
Leads captured, conversion, and anything that needs fixing — compiled automatically instead of someone stitching it together by hand.
How It Worked
Blueprint → Build → Partnership
Blueprint
Mapped Pro Trap's intake flow, found where inquiries leaked — after-hours, unanswered quotes, two systems that don't talk — and modeled what capturing them is worth.
Build
Chat agent trained on Pro Trap's services, pricing, and service area; wired into Jobber and GorillaDesk. Shipped in weeks, not months.
Iterate in production
Real conversations reviewed weekly. Edge cases — out-of-scope requests, anxious customers, pricing questions — tightened continuously against live traffic.
Partnership
Ongoing monitoring, weekly reporting, and new automations added as the system proves itself.
Ready to stop missing leads?
Free 20-minute call, or start with a 30-day pilot on your existing setup. No pressure, no pitch deck.