Roofing & exteriors

The storm was Tuesday night. By Wednesday morning every roofer in the city is calling the same street.

Roofing demand is event-driven. The storm creates the leads, and the company that answers during the surge books the season — the rest chase the same homeowners two weeks late.

Adjacent trade

What breaks today

One hailstorm produces more leads in a week than the previous quarter. Most of them are lost to a busy signal.

  • The surge is the whole year

    Storm weeks are a large share of annual revenue, and they are precisely when the line is engaged and the crew is on a roof.

  • Speed decides who inspects

    Homeowners with visible damage book the first company that answers. Second place inspects a roof that already has a contract on it.

  • Insurance status changes the whole conversation

    Whether there is a claim, and where it sits, determines the job. It rarely gets asked before the truck is scheduled.

The morning after a hailstorm

  1. 7:15amChat and phone volume jumps to several times a normal day.
  2. 7:15amAgent handles every conversation in parallel — no queue, no hold music.
  3. 7:16amEach one captures roof age, storey count, visible damage, and insurance status.
  4. 7:20amInspections booked into open slots across the week.
  5. 7:20amOut-of-area addresses declined politely instead of dispatched.
  6. Day 4Anyone who asked for a quote and went quiet gets a follow-up.

Illustrative walkthrough of the call pattern this system handles. Not a transcript from a named customer.

What we put in place

Built around your call, not a template.

  • Voice and chat agents that scale through a storm surge without a hold queue.
  • Roof age, storey count, damage type, and insurance status captured before the inspection is booked.
  • Service-radius filtering so a surge doesn't send crews across the county.
  • Inspections booked straight into the live schedule during the hours the crew can't answer.
  • Follow-up on every storm lead that didn't convert, before a competitor gets back to them.

Works with what you already run

  • JobNimbus
  • AccuLynx
  • Jobber
  • CompanyCam

We check what your current plan already covers before proposing anything — you should never pay us to rebuild something you already own. Where a replacement genuinely wins, that's the Build, and it lands in your accounts and your name.

Pro Trap · Windsor, ON

We have not shipped into a roofing & exteriors business yet. These numbers are from our wildlife and pest deployment, and they are here to show the mechanism works — not to predict what it would do for you.

Conversion
~40%
of website chats turned into booked jobs.
Volume
75+
jobs created autonomously, from 170+ conversations.
Coverage
24/7
nights, weekends, and holidays.

Measured on the live deployment, May–July 2026. Not restated as current-month performance.

Read the full case study

Start with a 30-day pilot

The receptionist goes live on the number and website you already have. Nothing else in your business changes. Cancel any time, no contract — if it doesn't book you work in the first month, fire it.